Department of Management Sciences

Bachelor of Science in Business Administration

The Bachelor of Business Administration (BBA) is a comprehensive four-year undergraduate program designed to provide students with a solid foundation in business and management. It combines theoretical knowledge with practical application to prepare graduates for success in today’s dynamic and competitive global marketplace. The curriculum encompasses general education courses that foster holistic development and broaden perspectives on social, economic, and technological forces, alongside core business disciplines such as accounting, finance, marketing, and human resource management. Interdisciplinary courses further enrich the program by integrating knowledge across fields, encouraging students to see the “big picture,” develop creative insights, and cultivate innovative thinking. Throughout the program, emphasis is placed on building analytical and critical thinking skills, problem-solving abilities, ethical decision-making, leadership, teamwork, and an entrepreneurial mindset. Students gain valuable real-world exposure through internships, projects, and case studies, ensuring that classroom learning translates into practical experience. Upon graduation, BBA students are well-prepared to assume entry-level managerial roles in both public and private sector organizations, launch or expand entrepreneurial ventures, or pursue advanced studies in business and management. Ultimately, the program aims to develop competent, socially responsible business professionals who can drive innovation, make sound managerial decisions, and contribute meaningfully to society.

Program Learning Outcomes (PLOs)

By the end of a degree in Bachelor of Business Administration, a graduate shall be able to:

Demonstrate comprehensive knowledge of key business functions, such as management, marketing, accounting, human resource management, entrepreneurship, finance, and operations, and apply this knowledge to solve practical business problems.
Employ critical thinking and analytical tools to assess business situations, interpret
data, and make sound, evidence-based decisions.
Communicate effectively in professional business contexts, both in writing and orally, and collaborate productively within diverse and cross-functional teams.
Integrate ethical reasoning and legal understanding into business practices, recognizing responsibilities to society, stakeholders, and the environment.
Exhibit entrepreneurial thinking and a global business perspective, adapting to dynamic markets and cultural contexts.

Program Structure

Eligibility Criteria

The basic eligibility requirement for admission to the Bachelor of Business Administration (BBA) program is a Higher Secondary School Certificate (HSSC), A-levels, or an equivalent qualification recognized by the IBCC, involving 12 years of schooling with min 50% marks.

NQF Qualification Level

Level 6

Minimum Credit Hours

131

Program Duration

i.	Regular/Minimum Duration: 04 Years
ii.	Maximum Duration: 06 Years (Twelve Regular Semesters)
iii.	Further extendible for 01 Year (Two Regular Semesters) with the permission of the statutory bodies

Course Load (per semester)

i.	15-21 credit hours for regular semesters
ii.	Up to 08 credit hours can be offered in summer/winter semesters for failure/repetition/deficiency courses.

Semester Duration

i.	16-18 weeks for regular semesters, including 1-2 weeks for examinations
ii.	8-9 weeks for summer semesters, including 1 week for examination

Credit Hours Delivery Options (Theory)

i.	3 classes (1 hour each), OR
ii.	2 classes (1.5 hours each), OR
iii.	1 class (3 hours)

1 Credit Hours (Practical Work) *

1 Credit Hour of practical work requires three contact hours per week throughout the semester.

General Education Courses

35 Credit Hours (14 courses)

Discipline-Related/Major Courses

Mandatory Core Courses Common for all BS Programs in Business & Management Disciplines

33 Credit Hours (11 courses)

Core Courses wherein the BS is offered (to be decided by HEIs)

27 Credit Hours (09 courses)

Specialization/Electives

18 Credit Hours (06 courses)

Total

78 Credit Hours (26 courses)

Interdisciplinary/Allied Courses

12 Credit Hours (4 courses)

Internship

3 Credit Hours

Capstone Project

3 Credit Hours

Breakup of Courses

Courses Category	No. of Courses	Credit Hours
General Education Courses	14	35
Mandatory Core Courses	11	33
Domain Specific Core Courses	09	27
Electives	06	18
Interdisciplinary/Allied Courses	04	12
Capstone Project	01	03
Internship	01	03
Total	46	131

Courses

Elective Courses

Fee Structure

Career Prospects

Semester Wise Course List

SEMESTER I
S. No	Course Code	COURSE	CREDIT HOURS	CATEGORY
1	MQRG1013	Quantitative Reasoning-I (Business Math)	3+0	GE-I
2	MFEN1023	Functional English	3+0	GE-II
3	MICT1033	Applications of Information and Communication Technologies	2+1	GE-III
4	MPOM1043	Principles of Management	3+0	M Core-I
5	MIPY1052	Introduction to Psychology	2+0	GE-IV
6	MECO1063	Economics (Micro, Macro)	3+0	Interdisciplinary-I
		Total Credits (17)

SEMESTER II
S. No	Course Code	COURSE	CREDIT HOURS	CATEGORY
1	MQRG1073	Quantitative Reasoning-II (Business Statistics)	3+0	GE-V
2	MBET1083	Business Ethics	3+0	DS Core-I
3	MEWG1093	Expository Writing	3+0	GE-VI
4	MFEQ1011	Fehm-e-Quran – I (for Muslim Students)	1+0	GE-VII
5	MORB1103	Organizational Behaviour	3+0	M Core-II
6	MFAC1133	Financial Accounting	3+0	M Core-III
		Total Credits (16)

SEMESTER III
S. No	Course Code	COURSE	CREDIT HOURS	CATEGORY
1	MFLG2012	Foreign Language	2+0	GE-VIII
2	MPAK2022	Pakistan Studies	2+0	GE- IX
3	MFEQ2021	Fehm-e-Quran – II (for Muslim Students)	1+0	GE-VII
4	MPMK2033	Principles of Marketing	3+0	M Core-IV
5	MCAC2043	Cost Accounting	3+0	M Core-V
6	MECD2053	E-Commerce and Digital Business	3+0	DS Core-II
7	MCSR2063	CSR	3+0	Interdisciplinary-II
		Total Credits (17)

SEMESTER IV
S. No	Course Code	COURSE	CREDIT HOURS	CATEGORY
1	MCAE2072	Civics and Community Engagement	2+0	GE-X
2	MICP2082	Ideology and Constitution of Pakistan	2+0	GE-XI
3	MISL2092	Islamic Studies / Ethics for non-Muslim students	2+0	GE-XII
4	MIFN2103	Islamic Finance	3+0	M Core-VI
5	MENT2123	Entrepreneurship	3+0	GE-XIII
6	MSGC2133	Science of Global Challenges	3+0	GE-XIV
		Total Credits (15)

SEMESTER V
S. No	Course Code	COURSE	CREDIT HOURS	CATEGORY
1	MHRM3013	Human Resource Management	3+0	M Core-VII
2	MFMG3023	Financial Management	3+0	M Core-VIII
3	MNCM3033	Negotiation and Conflict Management	3+0	DS Core-III
4	MBLW3043	Business Law	3+0	Interdisciplinary-III
5	MOMT3053	Operations Management	3+0	DS Core-IV
6	MDMK3063	Digital Marketing	3+0	M Core IX
		Total Credits (18)

SEMESTER VI
S. No	Course Code	COURSE	CREDIT HOURS	CATEGORY
1	MFMI3073	Financial Markets and Institutions	3+0	DS Core-V
2	MFTB3083	FinTech and Block Chain for Business	3+0	DS Core-VI
3	MLDA3093	Leadership in Digital Age	3+0	DS Core VII
4	MFLA3103	Freelancing	3+0	Interdisciplinary-IV
5		Elective-I	3+0	Elective
6		Elective-II	3+0	Elective

SEMESTER VII
S. No	Course Code	COURSE	CREDIT HOURS	CATEGORY
1	MBRM4013	Business Research Methods	3+0	M Core-IX
2	MAIB4023	AI in Business	3+0	M Core-X
3	MQTB4033	Quantitative Techniques for Business	3+0	DS Core-VIII
4		Elective-III	3+0	Elective
5		Elective-IV	3+0	Elective
		Total Credits (15)

SEMESTER VIII
S. No	Course Code	COURSE	CREDIT HOURS	CATEGORY
1	MTQM4043	Total Quality Management	3+0	DS Core-IX
2		Elective-V	3+0	Elective
3		Elective-VI	3+0	Elective
4	MPRO4053	Capstone Project	3+0	Capstone Project
5	MINT4063	Internship/Field Experience	3+0	Field Experience
		Total Credits (15)

Course Code	Course Title	Lec Hrs	Lab Hrs	Cr Hrs	Pre-Requisite
XXXX	Business Project	0	6	6	—

Human Resource Management (HRM)

Course Code	Course Name	Course Category	Cr. Hrs.
MIPY3013	Industrial Psychology	Specialization	3
MCPG3023	Corporate Governance	Specialization	3
MHRA3033	HR Analytics	Specialization	3
MTOB3043	Theories of Organizational Behavior	Specialization	3
MCCH4053	Cross Cultural HRM	Specialization	3
MCIH4063	Current Issues in HRM	Specialization	3
MOHP4073	Occupational and Health Psychology	Specialization	3
MGDY4083	Group Dynamics	Specialization	3

Finance

Course Code	Course Name	Course Category	Cr. Hrs.
MIPM3093	Investment and portfolio Management	Specialization	3
MFRM3103	Financial Risk Management	Specialization	3
MFMI3113	Financial Markets and Institutions	Specialization	3
MFMA4123	Financial Modelling and Analytics	Specialization	3
MFTY4133	Finance Theory	Specialization	3
MCPG3023	Corporate Governance	Specialization	3

Marketing

Course Code	Course Name	Course Category	Cr. Hrs.
MQT3153	Quantitative Techniques for Marketing	Specialization	3
MMKA3163	Marketing Analytics	Specialization	3
MPCB3173	Psychology of Consumer Behavior	Specialization	3
MASP3183	Advertising and Sales Promotion	Specialization	3
MCPG3023	Corporate Governance	Specialization	3
MBMG4203	Brand Management	Specialization	3
MRMG4213	Relationship Marketing	Specialization	3

Interdisciplinary Courses (Min. 12 Credit Hours) Opted from the Given List.

S.No.	Interdisciplinary Courses	No. of Courses	Credit Hours
1.	Economics (Micro, Macro)	1	03
2.	CSR	1	03
3.	Business Law	1	03
4.	Freelancing	1	03
	Total	4	12

Semester Wise Fee

Heads	Charges (Rs.)
Application Test Fees	2,000
Admission Fees	5,000
University Registration Fees	5,000
Security (Refundable)	5,000
Medical Checkup	0
Semester Enrollment Fees	3,500
Per Credit hour fees	3,500
Co-Curricular Activities Fee	1,100
Examination Fee	6,800
Tuition Fee	119,250
Advance Tax*	As per Govt. policy
Total (1^st Semester )	151,150/-*

Heads	Charges (Rs.)
Semester Enrollment Fee	3,500
Tuition Fee	119,250
Co-Curricular Activities	1,100
Examination Fee	6,800
Advance Tax *	As per Govt. policy
Total ( 2^nd Semester)	130,650/-*

Heads	Charges (Rs.)
Semester Enrollment Fee	3,500
Tuition Fee	119,250
Co-Curricular Activities	1,100
Examination Fee	6,800
Advance Tax *	As per Govt. policy
Total ( 2^nd Semester)	130,650/-*

Heads	Charges (Rs.)
Semester Enrollment Fee	3,500
Tuition Fee	119,250
Co-Curricular Activities	1,100
Examination Fee	6,800
Advance Tax *	As per Govt. policy
Total ( 2^nd Semester)	130,650/-*

Heads	Charges (Rs.)
Semester Enrollment Fee	3,500
Tuition Fee	119,250
Co-Curricular Activities	1,100
Examination Fee	6,800
Advance Tax *	As per Govt. policy
Total ( 2^nd Semester)	130,650/-*

Heads	Charges (Rs.)
Semester Enrollment Fee	3,500
Tuition Fee	119,250
Co-Curricular Activities	1,100
Examination Fee	6,800
Advance Tax *	As per Govt. policy
Total ( 2^nd Semester)	130,650/-*

Heads	Charges (Rs.)
Semester Enrollment Fee	3,500
Tuition Fee	119,250
Co-Curricular Activities	1,100
Examination Fee	6,800
Advance Tax *	As per Govt. policy
Total ( 2^nd Semester)	130,650/-*

Heads	Charges (Rs.)
Semester Enrollment Fee	3,500
Tuition Fee	119,250
Co-Curricular Activities	1,100
Examination Fee	6,800
Advance Tax *	As per Govt. policy
Total ( 2^nd Semester)	130,650/-*

^∆ Fee and charges shall be subject to review and revision as may be prescribed by the University from time to time.

# The number of credit hours may vary according to the course offering of the given academic session/ semester keeping in view the availability of resources and other such limitations.

* Policy on Collection/Charging of Advance Tax

The University shall collect/charge adjustable advance tax at the rate of 5% provided the annual fee

exceeds rupees two hundred thousand (Rs. 200,000). The fee shall include the tuition fee and all charges received by the University, excluding the amount received as refundable.

The amount of tax shall be in addition to the prescribed annual fee and once it is deposited with the Government Treasury, the University shall not be liable to make any refund and/or adjustment thereof.

+ Medical checkup fee @ Rs. 5000/- is admissible only for the program requiring Clinical observer ship/ Clerkship/ Internship.

Certified Public Accountant (CPA)
Financial Analyst
Management Accountant (CMA)
Auditor
Tax Consultant
Financial Planner
Investment Banker
Treasury Analyst
Credit Analyst
Risk Manager